Primary – Emarald – HEX: #50D18E
Secondary – Grey Web – HEX: #7F7F7F
The brand identity reflects the company’s values of growth, minimalism, boldness, teamwork, and progressiveness through its emerald and grey web color scheme and sleek typography. The playful “KX” abbreviation adds an approachable touch to the brand, symbolizing a turning point using the backward and move-forward icons. It also reflects the brand’s commitment to excellence and innovation in the digital marketing industry.